Responsibilities

• Campaign Development: Support in the development, implementation, tracking, analysis, and optimization of our marketing campaigns across all channels.

• Personalized Customer Engagement: Improve client loyalty and retention, boost customer lifetime value, provide exceptional customer and brand experiences, gather deeper client insights and data, and stimulate brand advocacy and referrals.  

• Event Marketing: Planning and executing product launches and previews, hosting VIP clienteling events for top-tier clients, organizing partner events focused on client acquisition through third-party partnerships, and conducting PR events that host journalists and editors.

• Strategic Partnerships: Forming alliances with key partners to support the brand's marketing and business objectives, collaborating with entities in Hospitality & Lifestyle, People of Influence, World of Luxury, Cultural Institutions, and Wealth Management.

• Influencer Collaborations: Identify and build long-term relationships with influencers, tastemakers, socialites, editors, and influential figures, and leverage these collaborations to effectively promote the brand and reach targeted audiences.

• Traffic Generation: Develop strategies and tactics to get the word out about the company and drive qualified traffic to our front door.

• Strategic Planning: Develop a corporate strategic marketing plan along with the sales team, to optimize the corporate/retail customer touchpoints across the brand’s portfolio.

• Social Media Management: Manage social media activities by developing and executing campaigns to boost brand awareness and engagement, creating engaging and informative content tailored to our audience, and ensuring consistent high-quality posts across all platforms.

• Channel Optimization: Optimize online “owned” channels (social media, website) ensuring effective SEO and SEM programs.

• Content Planning: Create a detailed social media calendar with senior management input for strategic content planning and high-quality production of brand-aligned content across platforms.

• Budget Management: Responsible for planning and budgetary control of all marketing strategies.

• Performance Measurement: Measure and report the performance of all corporate marketing campaigns.

• Trend Analysis: Identify trends and insights and optimize spend and performance based on the insights.

Skills and Qualifications

• ·  Leadership Skills: Ability to lead and motivate a sales and marketing team, setting clear goals and strategies.

• ·  Strategic Thinker: Capable of developing and executing strategic marketing plans

• ·  Market Analysis: Skill in conducting market research and analysis to identify trends, opportunities, and competitive threats.

• ·  Communication Skills: Excellent verbal and written communication skills for effective messaging to customers and internal teams.

• ·  Digital Marketing Proficiency: Knowledge of digital marketing channels and strategies, including SEO, SEM, social media, and content marketing.

• ·  Customer Focus: Ability to understand customer needs and preferences, ensuring that marketing efforts and sales strategies are customer-centric. 

 Responsibilities

• Campaign Development: Support in the development, implementation, tracking, analysis, and optimization of our marketing campaigns across all channels.

• Personalized Customer Engagement: Improve client loyalty and retention, boost customer lifetime value, provide exceptional customer and brand experiences, gather deeper client insights and data, and stimulate brand advocacy and referrals.  

• Event Marketing: Planning and executing product launches and previews, hosting VIP clienteling events for top-tier clients, organizing partner events focused on client acquisition through third-party partnerships, and conducting PR events that host journalists and editors.

• Strategic Partnerships: Forming alliances with key partners to support the brand's marketing and business objectives, collaborating with entities in Hospitality & Lifestyle, People of Influence, World of Luxury, Cultural Institutions, and Wealth Management.

• Influencer Collaborations: Identify and build long-term relationships with influencers, tastemakers, socialites, editors, and influential figures, and leverage these collaborations to effectively promote the brand and reach targeted audiences.

• Traffic Generation: Develop strategies and tactics to get the word out about the company and drive qualified traffic to our front door.

• Strategic Planning: Develop a corporate strategic marketing plan along with the sales team, to optimize the corporate/retail customer touchpoints across the brand’s portfolio.

• Social Media Management: Manage social media activities by developing and executing campaigns to boost brand awareness and engagement, creating engaging and informative content tailored to our audience, and ensuring consistent high-quality posts across all platforms.

• Channel Optimization: Optimize online “owned” channels (social media, website) ensuring effective SEO and SEM programs.

• Content Planning: Create a detailed social media calendar with senior management input for strategic content planning and high-quality production of brand-aligned content across platforms.

• Budget Management: Responsible for planning and budgetary control of all marketing strategies.

• Performance Measurement: Measure and report the performance of all corporate marketing campaigns.

• Trend Analysis: Identify trends and insights and optimize spend and performance based on the insights.

Skills and Qualifications

• ·  Leadership Skills: Ability to lead and motivate a sales and marketing team, setting clear goals and strategies.

• ·  Strategic Thinker: Capable of developing and executing strategic marketing plans

• ·  Market Analysis: Skill in conducting market research and analysis to identify trends, opportunities, and competitive threats.

• ·  Communication Skills: Excellent verbal and written communication skills for effective messaging to customers and internal teams.

• ·  Digital Marketing Proficiency: Knowledge of digital marketing channels and strategies, including SEO, SEM, social media, and content marketing.

• ·  Customer Focus: Ability to understand customer needs and preferences, ensuring that marketing efforts and sales strategies are customer-centric.