Content Writer/Copywriter

Location: Hyderabad, India

Employment Type: On-Site (Full-Time)

Job Description:

We are seeking an experienced and versatile Content Writer/Copywriter with 6 to 8 years of professional experience. This on-site position in Hyderabad requires a creative individual with excellent writing skills, a deep understanding of brand storytelling, and the ability to craft engaging and persuasive content tailored to various audiences. If you have a passion for words and the ability to deliver impactful content that drives results, we encourage you to apply.

Key Responsibilities:

1. Develop high-quality, engaging, and SEO-optimized content, including blogs, articles, website copy, social media captions, email campaigns, and ad copy.
2. Tailor content to different platforms and target audiences to maximize engagement and conversion.
3. Write persuasive copy for marketing campaigns, product descriptions, and promotional materials.
4. Create compelling headlines and taglines that align with the brand’s tone and messaging.
5. Need to create branding and tone guidelines in accordance with the brand to ensure consistency in tone, style, and messaging across all content. Will need to collaborate with the branding team to refine and evolve the brand’s voice.
6. Conduct in-depth research to understand industry trends, target audience preferences, and competitor strategies.
7. Generate fresh ideas and concepts for content strategies and campaigns.
8. Develop content calendars in alignment with marketing goals and timelines.
9. Work closely with the marketing and social media teams to plan and execute cohesive campaigns.
10. Edit and proofread content for grammar, accuracy, and style consistency.
11. Ensure all content meets high-quality standards and aligns with the brand’s objectives.
12. Monitor content performance using analytics tools to measure engagement, reach, and effectiveness.
13. Provide insights and recommendations for improving content strategies.

Key Requirements:

• Education: Master’s degree in English, Journalism, Marketing, Communications, or a related field.
• Experience: 6 to 8 years of experience in content writing and copywriting, with a portfolio showcasing diverse content types and styles.

Skills Needed:

• Exceptional writing, editing, and proofreading skills.
• Strong command of grammar and an eye for detail.
• Proficiency in SEO principles and keyword optimization.
• Familiarity with tools like Grammarly, Hemingway, Google Analytics, and SEO platforms (e.g., SEMrush, Ahrefs).
• Ability to meet tight deadlines and manage multiple projects simultaneously.

Preferred Experience:

• Experience in writing for specific industries or niches (e.g., technology, healthcare, branding).
• Familiarity with social media trends and writing for platforms like Instagram, LinkedIn, and Twitter.
• Basic knowledge of graphic design or familiarity with tools like Canva for collaborative projects.

Content Writer/Copywriter

Location: Hyderabad, India

Employment Type: On-Site (Full-Time)

Job Description:

We are seeking an experienced and versatile Content Writer/Copywriter with 6 to 8 years of professional experience. This on-site position in Hyderabad requires a creative individual with excellent writing skills, a deep understanding of brand storytelling, and the ability to craft engaging and persuasive content tailored to various audiences. If you have a passion for words and the ability to deliver impactful content that drives results, we encourage you to apply.

Key Responsibilities:

1. Develop high-quality, engaging, and SEO-optimized content, including blogs, articles, website copy, social media captions, email campaigns, and ad copy.
2. Tailor content to different platforms and target audiences to maximize engagement and conversion.
3. Write persuasive copy for marketing campaigns, product descriptions, and promotional materials.
4. Create compelling headlines and taglines that align with the brand’s tone and messaging.
5. Need to create branding and tone guidelines in accordance with the brand to ensure consistency in tone, style, and messaging across all content. Will need to collaborate with the branding team to refine and evolve the brand’s voice.
6. Conduct in-depth research to understand industry trends, target audience preferences, and competitor strategies.
7. Generate fresh ideas and concepts for content strategies and campaigns.
8. Develop content calendars in alignment with marketing goals and timelines.
9. Work closely with the marketing and social media teams to plan and execute cohesive campaigns.
10. Edit and proofread content for grammar, accuracy, and style consistency.
11. Ensure all content meets high-quality standards and aligns with the brand’s objectives.
12. Monitor content performance using analytics tools to measure engagement, reach, and effectiveness.
13. Provide insights and recommendations for improving content strategies.

Key Requirements:

• Education: Master’s degree in English, Journalism, Marketing, Communications, or a related field.
• Experience: 6 to 8 years of experience in content writing and copywriting, with a portfolio showcasing diverse content types and styles.

Skills Needed:

• Exceptional writing, editing, and proofreading skills.
• Strong command of grammar and an eye for detail.
• Proficiency in SEO principles and keyword optimization.
• Familiarity with tools like Grammarly, Hemingway, Google Analytics, and SEO platforms (e.g., SEMrush, Ahrefs).
• Ability to meet tight deadlines and manage multiple projects simultaneously.

Preferred Experience:

• Experience in writing for specific industries or niches (e.g., technology, healthcare, branding).
• Familiarity with social media trends and writing for platforms like Instagram, LinkedIn, and Twitter.
• Basic knowledge of graphic design or familiarity with tools like Canva for collaborative projects.